General
This policy describes how Microbus Electronic Service AB (company registration number 556235-7151), hereinafter referred to as “Microbus”, processes your personal data.
Through this Privacy Policy, we aim to demonstrate how we ensure that your personal data is handled in accordance with applicable data protection legislation, so that you can feel confident when providing your company and personal information to us.
Data Controller
Microbus is the data controller for the processing of your personal data and is responsible for ensuring that such processing is carried out in accordance with applicable legislation.
Collection of Information
In order for you to purchase our goods or services, or contact us for service, support, or information, we need to collect and process certain personal data.
We collect information from you when you:
- Order products or services via our websites
- Contact us via contact forms
- Subscribe to our newsletter
The information collected when ordering products or services includes:
- Name
- Email address
- Phone number
- Company registration number
- Company address details
When subscribing to newsletters or using contact forms, we store your email address and name (if provided).
Use of Information
Microbus processes your personal data for various purposes, primarily to:
- Fulfill our obligations toward you as a customer (e.g., purchases, subscriptions, invoicing, support)
- Provide customer service and respond to questions
- Provide operational information and information by mail, email, or phone regarding Microbus and selected partners
- Improve our offerings (products, services, features)
- Prevent fraud and conduct risk management
- Comply with applicable laws (e.g., accounting laws)
- Conduct market analysis, customer analysis, statistics, and business development
Legal Basis for Processing
Purpose 1: Administer, develop, and deliver goods and services and provide support
Legal basis:
Performance of contract (sales terms and, where applicable, subscription terms)
Stored personal data:
Contact name, company name, company registration number, address, phone number, email address.
Purpose 2: Compliance with Swedish legislation (e.g., accounting law)
Legal basis:
Legal obligation
Stored personal data:
Contact name, company name, company registration number, address, phone number, email address.
Purpose 3: Operational information and communication regarding Microbus and our partners via post, email, or telephone
Legal basis:
Legitimate interest
Stored personal data:
Contact name, company name, company registration number, address, phone number, email address.
Data Retention
Your personal data is stored only as long as necessary to fulfill the purposes for which it was collected, in accordance with this Privacy Policy.
Microbus may retain data longer if required by Swedish law or if necessary to safeguard legal interests.
Disclosure to Third Parties
We do not sell, trade, or otherwise transfer personally identifiable information to outside parties.
Trusted third parties who assist us in operating our website (hosting providers), running our business (auditors, accounting firms), and official partners such as payment providers, freight systems, and business systems may receive information when necessary to fulfill contractual obligations.
We may also share information if necessary to investigate, prevent, or take action regarding illegal activities, suspected fraud, threats to physical safety, violations of our terms of use, or when required by law.
Security & Information Protection
We implement various security measures to protect your personal data. Sensitive data transmitted online is protected using encryption.
Only employees who need access to personal data to perform specific tasks (e.g., invoicing, customer service) are granted access. Servers and systems storing personal data are maintained in secure environments in Sweden.
Internal Email
All email correspondence belongs to the company and may be accessed by authorized IT administrators and security personnel as part of efforts to protect the company against data theft, data loss, ransomware, viruses, and other IT security threats.
Cookies
Yes, we use cookies.
Cookies improve access to our website and identify repeat visitors. They enhance user experience by tracking and targeting user interests.
Our use of cookies is not linked to personally identifiable information.
Your Rights
As a registered individual with Microbus AB, you have the following rights:
- The right to receive information about how we process your personal data
- The right to request a data extract once per year
- The right to request correction of inaccurate data
- The right to erasure under certain conditions:
- The data is no longer necessary
- You withdraw consent
- The processing is based on legitimate interest and your interest outweighs ours
- The data has been unlawfully processed
- You object to direct marketing
The right to erasure does not apply if we are legally obligated to retain the data (e.g., accounting laws).
You also have:
- The right to data portability (if processing is based on consent or contract)
- The right to request restriction of processing
- The right to object to processing
- The right to lodge a complaint with the Swedish Authority for Privacy Protection (Integritetsskyddsmyndigheten)
To exercise your rights, contact us at:
Phone: +46 40 53 96 80
Email: info@MicrobusGroup.se
Unsubscribe
We use your email address to send information related to your orders, newsletters, and product updates.
If you no longer wish to receive such communications, unsubscribe instructions are provided at the bottom of each newsletter.
Changes to This Policy
Microbus reserves the right to amend or update this Privacy Policy when necessary.
Personal Data Processing Activities
| Personal Data Processing Activity | Purpose of Processing | Categories of Personal Data | Categories of Data Subjects | Legal Basis | Retention Period |
|---|---|---|---|---|---|
| Purchase of product or service via our channels / accounts receivable | Deliver the product/service | Contact details, address and invoicing information | Customers | Contract | Contract period + 5 years |
| Product/Service Testing (Demo) | Follow-up of product testing | Contact details | Potential customers | Legitimate interest | 5 years |
| Website Visits | Analysis and follow-up | Cookies, IP address | Website visitors | Legitimate interest | 5 years |
| Registration for free services (seminars, webinars) | Deliver the service | Contact details | Customers, Potential customers | Contract | Contract period + 5 years |
| Direct marketing | Offer goods/services | Contact details | Customers, Potential customers | Legitimate interest | 5 years after contract termination |
| Job applicants (specific position) | Evaluate and select suitable candidate | General, employment-related, performance-related, identity-related data | Job applicants | Legitimate interest | Recruitment process + 3 additional years |
| Accounts payable (suppliers) | Purchase goods/services | Invoicing information | Suppliers | Contract + Legal obligation | 10 years |
| Customer cases / Support | Case management logging | Customer and contact details | Customers | Contract | Contract period + 5 years |
| Contact via phone or chat | Documentation and follow-up | Contact details, call recordings | All categories | Legitimate interest + Contract | 5 years |
| Contact via email or social media | Documentation and follow-up | Contact details | All categories | Contract + Legitimate interest | 5 years |
| Cloud data storage | Store data on behalf of data controller | All categories of personal data | Customers | Contract | Contract period + 5 years |
| Backup of stored cloud/local data (encrypted, restricted access) | Ensure data availability in case of loss | All categories of personal data | Customers | Legitimate interest | Up to 25 months after deletion from system |
| Program and service forums | Support and self-service | Contact details | Customers, Potential customers | Contract + Legitimate interest | 5 years |
| Allergy notifications | Ensure safety regarding dietary restrictions | Health data | Customers | Protection of vital interests | Contract period + 30 days |
| Microbus Account Registration | Create account to access services | Email address, login credentials, contact details | Customers | Contract | Contract period + 5 years |
| Address extraction for direct mail | Marketing | Address details | Potential customers | Legitimate interest | 90 days |
| Newsletter registration | Deliver service | Email address | Customers | Contract | Contract period + 5 years |
| Transfer of customer files | Support | Data included in software/programs | Customers | Contract | While case is open + 12 months |
| Remote access to customer computer | Support | Data included in software/programs | Customers | Contract | 1–30 days |
| Register of Data Processing Agreements | Compliance with GDPR | Customer data | Customers | Legal obligation | Contract period + 5 years |
| Register of GDPR rights requests | Ensure compliance with GDPR deadlines | Name, customer number | Customers | Legal obligation | 10 years |
| Potential customer register | Store contact details of interested parties | Contact details | Potential customers | Legitimate interest | 5 years |
| Personal data breach management | Record-keeping for affected individuals | All categories of personal data | All categories | Legal obligation | 10 years |
| Photos, video, audio recordings of customers | Marketing of products/services | General and additional personal data | Customers | Consent + Legitimate interest | During active marketing or until consent withdrawn |
| Register of consent (photo/video/audio) | Ensure legal basis for processing | General data | Customers | Consent | During active marketing or until consent withdrawn |
Contact Information
If you have any questions about this Privacy Policy or how we process your personal data, please contact us:
Microbus Electronic Service AB
Batterigatan 4A
212 41 Malmö
Sweden
Email: info@MicrobusGroup.se
Phone: +46 40 53 96 80